How will VoIP help grow my business?

VoIP can be an invaluable tool to help scale your business. That's because it can help your company reduce costs, stay connected with your team and streamline operations. In the following blog, find out more about how your company can grow by implementing VoIP into your communications.

Compare Business Phone Systems
Rated 4.9
Star icon
Star icon
Star icon
Star icon
Star icon
Google Logo

Trusted Partners


So, you are ready to grow your business and explore avenues for expansion. You're in the perfect place to discover how technology can be your greatest ally in achieving these ambitions. One such technology that is excellent for maximising business expansion is VoIP. 

VoIP isn't just a communication tool; it's a powerful catalyst for supercharging your business expansion efforts. With a rich array of capabilities, VoIP can transform your business into a more streamlined and efficient operation. Its extensive range of features and technologies can drive growth and enhance communication. Are you ready to discover more about how VoIP can help grow your business? Let's jump right in. 

What is VoIP?

But first, for those of you who are unfamiliar with the technology - what even is VoIP? Let's explain - VoIP (also known as Voice over Internet Protocol) facilitates the transmission of voice and multimedia content over the internet instead of relying on conventional analogue phone lines.

In the VoIP process, voice signals are converted into digital data packets transmitted over IP networks. As a result, when dialling a standard phone number, the call is transformed into a typical telephone signal before reaching its intended destination.

In simpler terms, if you're making a call using the internet, you are using VoIP. So, those calls you are already conducting through platforms such as WhatsApp, Facebook Messenger or Zoom are all made using VoIP.

If you are curious to learn more about VoIP, take a look at this article. Alternatively, you can contact us at T2k, and we are more than happy to answer your questions about VoIP.

8 ways to use VoIP to grow your business

Now that you know the summary of VoIP, how can such technology improve your business? We are glad you asked because we have discovered eight ways your company can grow by implementing VoIP. Let's find out how:

VoIP will save you money

Yes, it's true. VoIP stands out as a cost-effective communication solution primarily due to its streamlined infrastructure when compared to traditional phone services reliant on landlines. This is because VoIP leverages the internet for call transmission, which makes it a notably more budget-friendly option than conventional telephone lines.

It's important to acknowledge that the actual extent of cost savings may fluctuate based on your specific business requirements, considering factors such as call volume and the features you've selected for your VoIP plan. Nevertheless, in most cases, VoIP presents a cost-effective alternative to traditional phone services, promising long-term savings for your company. 

If you seek expert guidance on evaluating how VoIP can benefit your business, we recommend that you chat with a VoIP phone provider, such as us at T2k, better to understand the specific cost savings for your company. 

Enhanced features to help your business grow

VoIP offers many tools that will allow your business to grow seamlessly. These go beyond basic phone systems by providing an array of enhanced qualities that can empower your business to thrive. Here are a few of the top features that we have found can improve your company and help supercharge your growth:

  • Auto Attendants: Impress clients with professional call handling using auto attendants. These automated systems efficiently route calls to the appropriate departments or extensions, ensuring callers receive prompt and efficient assistance.
  • Call Routing: VoIP offers advanced call routing options, such as time- or skills-based routing. This ensures incoming calls are directed to the most suitable agent or department, optimising customer service and sales efforts.
  • Voicemail Transcription: Say goodbye to the hassle of listening to voicemails. VoIP systems can transcribe voicemail messages into text, allowing for quick review and response, saving valuable time.
  • Conference Calling: VoIP takes conference calling to the next level. Host virtual meetings with multiple participants, share screens and collaborate in real-time, facilitating efficient teamwork, whether your team is local or global.
  • Mobile Apps: VoIP providers often offer mobile apps, allowing your team to stay connected on the go. Access calls, messages, and voicemails from your smartphone, ensuring you never miss an essential communication, no matter where you are.

You can scale easier with VoIP

Scaling your business, no matter what size or stage you are at currently, is much easier when implementing VoIP. As your business experiences growth and evolving communication needs, VoIP provides you with an extraordinary advantage, and the process of accommodating expansion is remarkably streamlined. 

You can easily add new phone lines and extensions to your communication network without the complications and costs associated with physical infrastructure expansion. This scalability extends far beyond traditional phone systems, often requiring significant investments in new equipment and physical infrastructure as your workforce expands. 

VoIP also offers the flexibility to customise your communication infrastructure to match your needs precisely. You can configure extensions for different departments or teams to ensure that calls are efficiently routed to the appropriate personnel. 

Improves mobility

Among workforces, there is a growing need to improve working flexibility. Employees are starting to request hybrid/remote working styles, with a staggering 98% of workers expressing the desire to work remotely, at least part of the time. And if you are planning to scale your workforce, another study stated that 85% of employees want a 'hybrid' approach of both home and office working in future. 

So, as we have established, mobility is essential. The great news is that VoIP can help you achieve this as it's highly portable, and there is no need to have your communications in one physical location. With VoIP providers offering apps that make VoIP easily accessible on the go, it helps to increase that flexibility so you can answer your calls anywhere, whether at home, on the move or abroad. 

How will VoIP help grow my business? Blog by T2k the communication experts

You can hire extra workers remotely

There is no need to increase office space or buy extra building locations, as VoIP allows you to increase your workforce without having a physical place to work from. 

VoIP allows you to reach and hire global talent without geographical constraints. So, you can recruit skilled professionals from diverse locations, using their expertise and experience to meet the increasing demands of your business. Since these remote workers can easily integrate into your existing VoIP communication system, they do not need to be physically present in a centralised office. This eliminates the overhead costs associated with expanding office space and frees up resources that can be reinvested in other critical areas of your business.

Plus, VoIP's rich feature set, including tools such as video calling and instant messaging, is revolutionising international communication, making it more accessible than ever before. Gone are the days when in-person meetings were the primary means of collaborating and communicating with the advent of video conferencing. Importantly, this shift towards virtual meetings translates into substantial cost savings for your business, further enhancing its financial efficiency.

It will help you go international

As VoIP uses the internet to make and receive calls, there is no need to worry about costly phone charges when communicating internationally. VoIP also offers the advantage of portability, which allows you to carry your business number wherever you are, as long as you have an internet connection. 

This feature is particularly appealing for businesses with remote staff or frequent travellers. Regardless of location, you can effortlessly receive communications using your business phone number on your device.

Enhance customer service

To achieve business growth, it is vital to establish a highly proficient customer service department. Anything less than this leaves customers feeling undervalued and misunderstood, which can harm any company.

VoIP plays an important role in enhancing customer satisfaction through its adept communication techniques. For example, a VoIP system can employ an intelligent chatbot to manage routine customer inquiries efficiently. This innovative technology swiftly addresses queries to common questions, which allows your staff to dedicate their expertise to more intricate or technical matters.

The alliance between your VoIP system and your customer database takes this level of communication a significant step forward. When a customer initiates a call, the system presents their information on your screen. This comprehensive view includes their name, profile picture, and complete transaction history. This integrated approach empowers your team to provide a personalised and efficient service experience.

Let's not forget to mention the high-quality call quality they will receive during their interactions. To improve call quality further, many VoIP handsets are equipped with advanced noise-cancelling features that significantly enhance the sound quality of each call. When combined with a robust broadband internet connection, VoIP ensures a consistently impeccable voice communication experience, free from disruptions or distortions.

How will VoIP help grow my business? Blog by T2k the communication experts

Excellent for marketing and sales

Yes, VoIP can level up your business' sales and marketing game by implementing some of its pretty impressive features. Let's start with some of the features of VoIP that will help those departments grow your business. Tools such as advanced call analytics can help track customer communications, allowing those teams to leverage that data to use in future campaigns to create highly targeted and personalised strategies. 

Other than call analytics, VoIP has many other tools that can help improve your sales and marketing, including CRMs and automation. When VoIP integrates with CRM software, it provides a comprehensive overview of a customer's history with your business. This invaluable data can be beneficial in delivering personalised and effective service and honing customer targeting. Using VoIP's automation tools, you can also automate follow-up communications with leads or customers expressing interest in particular offerings. The versatility of VoIP integration even extends to websites, where it can replace conventional chatbots with VoIP calling, which can foster direct and immediate interaction between website visitors and your business. 

Beyond these advantages, VoIP can further extend its utility by integrating with social media platforms, enabling marketing departments to monitor and promptly respond to customer inquiries on these channels

VoIP can also ​​capture a wealth of data on customer interactions. Analysing this data provides valuable insights into customer behaviour, preferences and pain points. This knowledge can help your marketing and sales teams refine their strategies and tailor their messaging for greater effectiveness.

Joining T2K is one of the best if not the best business decisions we've made.
Paul Crisell - Vale Veterinary Clinic
on Google

Want to discover more VoIP benefits? Contact T2k today

As you have discovered in this article, VoIP is a highly beneficial tool that can do some serious work in helping to expand and grow your business. Whether it is to assist your marketing department with their targeted campaigns or your customer service department to tailor their communication with clients, there is something out there that will highly benefit your whole team. 

If you would like further advice on how VoIP can help your business grow, then our team of expert advisors are here to help. With over 25 years of experience, we hold a wealth of knowledge in VoIP technology to confidently answer your technical questions without the jargon. Contact us today for our advice and to answer your questions on VoIP technology.

Lee Clarke
Sales Director

Having worked for T2k for nearly 25 years, it's fair to say that Lee is an expert when it comes to all things telephony and business communications. Overseeing the commercial side of the business, he has helped the company evolve and grow through the decades. In recent years, and with the advent of VoIP and hosted telephony, Lee has made sure that T2k is at the forefront of technological developments. With a firm interest in helping businesses navigate the world of telecoms, Lee is responsible for the majority of the content on this website.

Frequently Asked Questions

Recent posts